If you are wondering where to begin branding yourself as an author, or what you should focus on first, this episode is for you! So many marketing experts have experience branding products and companies, but their information doesn’t always apply to the authorpreneur. Kathryn called in her trusted branding photographer, who also happens to be a writer. In this debut episode, Kathryn and Kat discuss all things branding for authors.
Branding for Authors
Branding Photography for Authors
“I would say show up online and show your face and then show us where it is that you write, show us where it is that you're doing the thing that you love to do… little points of connection, and then just show up and be yourself. They want to see you.” ~~ Kat Calaway
Kat is a storytelling photographer & educator south of Fort Worth, Texas. She helps sentimental moms feel beautiful, while capturing home + work life in heartfelt photos during a family or personal brand photo session. Her soulful black-and-white imagery paired with her Christian faith and a willingness to share everything she knows about motherhood, photography, and business, are what distinguish her as both artist & entrepreneur. She's currently curating a collection of poetic words + images for her first book, coming soon!
Kat’s free resource: Branding guide https://katcalaway.com/branding